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Missy “Misdemeanor” Elliott
keeps the music industry guessing, never
quite sure what death defying lyrical
feat she’s about to pull off next.
Her innate love of all music is only a
small part of the formula that allows
her to create a dizzying arsenal of hit
after hit after hit. It’s her love
for the people that compels her to draw
inspiration from the glory days of rap
music. As if driven by a higher calling,
she builds a musical bridge for today’s
hip hop fans every time she scores a hit.
“I just like to make fun music.
I tried to take it back to the old school
where it was just about battling, just
about whether you had skills or not.”
Missy first knocked us over with her 1997
release, Supa Dupa Fly. Here was this
loud, large, and likeable sista, bringing
the noise in a man’s game without
baring it all or acting like a boy-toy.
Not since the days of Queen Latifah, MC
Lyte and Monie Love had this been seen.
Missy was determined. She hit the ground
running as one of the genre’s most
unique female video personalities of the
late 1990’s. She showed herself
to be serious about lightening the mood
of rap music and taking her audience on
a journey away from the violence of the
day. In her first video, “Sock It
2 Me”, her eccentric costumes and
funkafied use of the fish eye lens had
us looking at her sideways and upside
down as she floated through the frame
in an air-filled suit.
Missy was born for this game. She has
met each challenge with finesse from day
one. When her first record deal with Elektra
in 1991 ended with an unreleased project,
she didn’t fall out and accept defeat.
Instead she used it as an opportunity
to develop her skills behind the scenes;
producing, writing and doing guest appearances
on platinum selling singles for both Jodeci
and Aaliyah. So when her next chance came
around to work with Elektra it was a more
lucrative production/label deal not just
a record contract. Missy launched her
production company, The GoldMind Inc.,
in 1997 with the record breaking debut
of Supa Dupa Fly. Supa Dupa Fly still
reigns as one of the highest debuting
albums from a female Hip Hop artist on
Billboard’s Album chart, hitting
an unbelievable #3 in its first week of
release.
“Hot Boyz”, the chart topping
single from her second release “Da
Real World” in 1999, went platinum
and remained #1 on the Billboard Rap Singles
chart for an astounding 18 weeks straight!
The same single was simultaneously #1
on the Hip Hop and R&B Singles chart
for 6 consecutive weeks. In 2001 Missy
released “Miss E….So Addictive
which had hits like “Get Ur Freak
On” and “One Minute Man”.
Her rapid fire succession of hits is
what distinguishes Missy from the pack.
While others take time to rest on their
accolades, she is out there constantly
striving to outdo herself. Following the
platinum success of “Miss E…
So Addictive” which sold over 3
million units, she returned to the studio
with her creative partner, Tim “Timbaland”
Mosley, and proceeded to make one of the
most provocative rap/R&B records ever,
“Under Construction”. "I
wanted to make this record," says
Missy. "I needed to make this record.
I chose the title for a reason. I am a
work in progress. I am Under Construction
mentally, physically, musically and spiritually.
I look at the whole world as being Under
Construction. I look at hip hop as being
Under Construction. We have to rebuild
what hip hop once was. We have to deal
with the animosity between artists that's
out there and make it fun again. After
9/11, and the death of Aaliyah and Left
Eye, I, like a lot of people, look at
the fragility of life. A lot of these
songs address that kind of thing. But
I wanted it to be a fun record too. A
celebration of life. Particularly about
hip hop. We've created a great thing that
has influenced the culture of the world.
I don't want to see us f*** it up."
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Her fourth release in five years, the
double-platinum “Under Construction”,
spawned one of Hip Hop’s most celebrated
tracks, “Work It”. “Work
It” has earned Missy enough awards
and nominations to call this the Year
of Miss E. This song sent her home with
her second Grammy award for “Best
Female Rap Solo Performance”. She
was the most nominated artist in the 2003
MTV Video Music Awards and took home two
VMAs, “Best Video of the Year”
and “Best Hip Hop Video”.
She won two BET Lady of Soul awards including
“Best Song of the Year” and
“Best Music Video”. She received
three nominations for the Source Awards,
but in some arenas it’s still a
man’s game – Artist of the
Year- Female went to L’il Kim. Missy
was also nominated for two VIBE awards,
“Artist of the Year” and “Reelest
Video” for “Work It”.
Finally, she has been nominated for two
Radio Music Awards and two American Music
Awards. Most of these shows take place
in the end of November so we’ll
have to wait and see the total number
of awards this single earns in 2003.
Sylvia Rhone, Elektra Entertainment
Group Chairman/CEO had this to say about
Missy’s success at the VMAs, “Finally!!
Missy has consistently pushed the creative
envelope with all of her visuals. Receiving
the award for 'Best Video of the Year'
speaks volumes to her talent. It is immensely
satisfying to see her recognized for such
a groundbreaking video and at such a wonderful
point in her career."
Missy has been carefully constructing
her empire around her label, The GoldMind
Inc., continuing to produce and write
hits for an eclectic roster of superstars,
including Destiny's Child, Janet Jackson
and Christina Aguilera. GoldMind struck
gold in the spring of 2002 when Missy
unveiled her newest protégé,
Tweet. Her album, “Southern Hummingbird”,
was lauded by critics, with VIBE magazine
naming her Best New Artist of the year.
It's hard to believe, but the multi-dimensional
icon Missy Elliott is about to top herself!
Pass That Dutch, the first single from
the superstar's upcoming fifth album in
as many years, This Is Not A Test, has
been blowing up the airwaves since its
release in late October. The single is
already in the Top 20 on Billboard’s
Top Hip Hop and R&B chart. The album
is scheduled to drop on the same day as
Jay-Z’s Black Album, features collaborations
with Monica, Fabolous, Elephant Man, and
The Clark Sisters, and Jay-Z, himself.
Many limit the power of this multi-faceted
dynamic woman to today’s urban music
scene; that view is shortsighted. Missy
is a woman driven to succeed in her mission
to re-establish hip hop as the creative
blessing it was destined to be. Her contribution
to the salvation of this genre is strategic,
and vaguely reminiscent of Angolan Queen
Nzinga leading a mighty army to victory,
all the while savoring the battle.
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